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'Frenemies'?Images of the US-EU relations in Asia-Pacific Media

By: CHABAN, Natalia.
Contributor(s): BAIN, Jessica | STATS, Katrina.
Material type: materialTypeLabelArticlePublisher: Birmingham : Institute of Local Government Studies, 2007Subject(s): Área de Livre Comércio | Globalização | Estudo de Caso | Relações Internacionais | Países Desenvolvidos | Política Externa | Comunicação | Estados Unidos | Ásia | Europa | Oceania | Austrália | Nova ZelândiaCritical Policy Analysis : Theory, Methods and Practice 1, 1, p. 62-96Abstract: In a globalising world, foreign places and events cease being remote and iirelevant and, in this sense, 'move closer' to home. National news media play an important role in this process. This paper is a case study of how national print media frame international actors and the interactions between them. More specifically, the paper investigates how the media discourses of two Australasian countries (Australia and New Zealand) frame interactions between two leading world pwers - the United States and the European Union. Though the official positions of Australia and New Zealand towards the EU and the USA are almost diametrically opposed, news producers in both countries employ sinilar creative and 'sticky' imagery of Eu-Us interactions.This paper illustrates how the integration of this imagery results in a complex framing of Eu-Us relations by the third party ( Australasian print media ) in terms of a blended concept, "Frenemies". Arguably, while constructing the meaning of complex political concepts, new media discourses trigger the blending mechanism of backstage cognition. The presented paper studied this mechanism within the framework of conceptual integration theory developed by Gilles Fauconnier and Mark turner
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In a globalising world, foreign places and events cease being remote and iirelevant and, in this sense, 'move closer' to home. National news media play an important role in this process. This paper is a case study of how national print media frame international actors and the interactions between them. More specifically, the paper investigates how the media discourses of two Australasian countries (Australia and New Zealand) frame interactions between two leading world pwers - the United States and the European Union. Though the official positions of Australia and New Zealand towards the EU and the USA are almost diametrically opposed, news producers in both countries employ sinilar creative and 'sticky' imagery of Eu-Us interactions.This paper illustrates how the integration of this imagery results in a complex framing of Eu-Us relations by the third party ( Australasian print media ) in terms of a blended concept, "Frenemies". Arguably, while constructing the meaning of complex political concepts, new media discourses trigger the blending mechanism of backstage cognition. The presented paper studied this mechanism within the framework of conceptual integration theory developed by Gilles Fauconnier and Mark turner

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